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Question 10 (1 point) For some companies price is not a key selling feature of its product and thus they do not emphasize price when promoting the product. True False
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Answer #1

Solution is True.

Because many firms dont focus on pricing as key feature for promoting its product and rather focus on its USP and quality. For example, an advertisement of Hublot watch doesn't stress on price, rather emphasizes its USP since target customer are not price sensitive but quality sensitive .

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