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10-26 Segment margin income statement (LO 2) Shoe Shock Innovations manu- factures athletic shoe inserts that cushion the foo

Sole Inserts Division Heel Inserts Division Sales revenue Less variable expenses Contribution margin Less traceable fixed exp

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Answer #1
Segmented Income Statement
Speciality Footwear Stores Drug Stores Total
Sales Revenue                               1,975,000        1,025,000        3,000,000
Less: Variable Expenses                               1,560,000            740,000        2,300,000
Contribution Margin                                  415,000            285,000            700,000
Less: Traceable fixed expenses                                  322,500            290,250            612,750
Segment Margin                                     92,500              (5,250)              87,250
Less: Common Fixed Expenses              32,250
Net Operating Income              55,000
b.Drug store should be closed as it is making a loss
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