Given the soaring price of gasoline, Ford is considering
introducing a new production line of gas-electric hybrid sedans.
The expected annual unit sales of the hybrid cars is 31,000; the
price is $25,000 per car. Variable costs of production are $11,000
per car. The fixed overhead including salary of top executives is
$80 million per year. However, the introduction of the hybrid sedan
will decrease Ford’s sales of regular sedans by 11,000 cars per
year; the regular sedans have a unit price of $20,000, a unit
variable cost of $12,000, and fixed costs of $250,000 per year.
Depreciation costs of the production plant are $46,000 per year.
The marginal tax rate is 40 percent. What is the incremental annual
cash flow from operations?
Incremental annual cash flow from operations | $ |
Calculation of incremental annual cash flow from operations is shown below | ||||||
Incremental sales revenue | $775,000,000 | 31000*25000 | ||||
Incremental variable costs | -$341,000,000 | 31000*11000 | ||||
Decrease in sales of regular sedan | -$220,000,000 | 11000*20000 | ||||
Decrease in variable costs | $132,000,000 | 11000*12000 | ||||
Depreciation | -$46,000 | |||||
Increase in EBIT | $345,954,000 | |||||
Taxes @ 40% | $138,381,600 | |||||
Add: Depreciation | $46,000 | |||||
Incremental annual cash flow | $138,427,600 | |||||
Fixed costs would remain same irrespective of introduction of new line and thus is not relevant for decision making. | ||||||
Given the soaring price of gasoline, Ford is considering introducing a new production line of gas-electric...
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