Question

Cardinal Corporation is preparing its balanced scorecard for the past quarter. The balanced scorecard contains four​ perspectives: financial,​ customer, internal business​ process, and learning and growth.   

Cardinal Corporation

Balanced Scorecard Report

For Quarter Ended December 31

Perspective:

Goal

Objective KPI

Goal

Actual

Achieved?

Financial:

Customer:

Through its strategic management planning​ process,

CardinalCardinal

Corporation has selected two specific objectives for each of the four​ perspectives; these specific objectives are listed in the following table.

Specific Objective

1.

Increase sales of core product line.

2.

Increase plant safety.

3.

Improve employee product knowledge.

4.

Increase market share.

5.

Improve production efficiency.

6.

Increase the number of customers.

7.

Increase gross margin.

8.

Improve employee job satisfaction.

Cardinal Corporation has collected key performance indicators​ (KPIs) to measure progress toward achieving its specific objectives. The following table contains the KPIs and corresponding data that

CardinalCardinal

Corporation has collected for the past quarter.

KPI

Goal

Actual

Hours of employee training provided

2,300

2,200

Number of units produced per hour

7.4

7.2

Sales revenue growth—core product line

$2,350,000

$2,250,000

Employee turnover rate (# of employees leaving the company/# of total employees)

3%

5%

Gross margin growth percentage

23%

27%

Number of customers

145,000

130,000

Number of plant accidents

2.0

4

Market share percentage

16%

15%

Cardinal Corporation is preparing its balanced Scorecard for the past quarter. The balanced Scorecard contains four perspectiCardinal Corporation is preparing its balanced Scorecard for the past quarter. The balanced Scorecard contains four perspectiCardinal Corporation is preparing its balanced Scorecard for the past quarter. The balanced Scorecard contains four perspectiCardinal Corporation is preparing its balanced Scorecard for the past quarter. The balanced Scorecard contains four perspectiCardinal Corporation is preparing its balanced Scorecard for the past quarter. The balanced Scorecard contains four perspecti

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Answer #1
Cardinal Corporation
Balanced Scorecard Report
For Quarter Ended December 31
Objective KPI Goal Actual Achieved?
Financial:
1 Sales revenue growth—core product line $       2,350,000 $       2,250,000 No
7 Gross margin growth percentage 23% 27% Yes
Customer:
4 Market share percentage 16% 15% No
6 Number of customers 145000 130000 No
Internal business​ process:
2 Number of plant accidents 2 4 No
5 Number of units produced per hour 7.4 7.2 No
Learning and growth:
3 Hours Of employee training provided 2300 2200 No
8 Employee turnover rate 3% 5% No
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