A study by a reputable research group captured multitasking activities of adults who use different devices while watching TV. The study reported that 322 of 449 (72%) smartphone users sampled, 197 of 345 (57%) computer users sampled, and 146 of 266 (55%) tablet users sampled used their device to check social media unrelated to the video content while watching TV. Complete parts (a) through (c) below.
The test statistic is x2STAT=
The critical value for a 0.10=
The p-value is=
Applying chi square test of independence: |
Expected | Ei=row total*column total/grand total | smartphone | computer | tablet | Total |
Use | 281.68 | 216.44 | 166.88 | 665 | |
not use | 167.32 | 128.56 | 99.12 | 395 | |
total | 449 | 345 | 266 | 1060 | |
chi square χ2 | =(Oi-Ei)2/Ei | smartphone | computer | tablet | Total |
Use | 5.7702 | 1.7458 | 2.6119 | 10.1279 | |
not use | 9.7144 | 2.9392 | 4.3972 | 17.0508 | |
total | 15.4847 | 4.6850 | 7.0091 | 27.1788 |
test statistic X2 = | 27.1788 |
for 2 df and 0.1 level of signifcance critical region χ2= | 4.6052 |
p value = | 0.0000 |
A study by a reputable research group captured multitasking activities of adults who use different devices...
A study by a reputable research group captured multitasking activities of adults who use different devices while watching TV. The study reported that 315 of 432 (73%) smartphone users sampled, 192 of 342 (56%) computer users sampled, and 142 of 266 (53%) tablet users sampled used their device to check social media unrelated to the video content while watching TV. Complete parts (a) through (c) below. a. Is there evidence of a significant difference among the smartphone, computer, and tablet...
Case Study 1: Apple Merging Technology, Business, and Entertainment Why are data, information, business intelligence, and knowledge important to Apple? Give an example of each type in relation to the iPad. (1 Mark) Explain how Apple achieved business success through the use of information, information technology, and people. (1 Mark) Evaluate how Apple can gain business intelligence through the implementation of a customer relationship management system. (1 Mark) Case Study 1: Apple Merging Technology, Business, and Entertainment This might sound...