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Westerville Company reported the following results from last year’s operations: Sales $ 1,200,000 Variable expenses 320,000...

Westerville Company reported the following results from last year’s operations: Sales $ 1,200,000 Variable expenses 320,000 Contribution margin 880,000 Fixed expenses 640,000 Net operating income $ 240,000 Average operating assets $ 600,000 At the beginning of this year, the company has a $150,000 investment opportunity with the following cost and revenue characteristics: Sales $ 240,000 Contribution margin ratio 50 % of sales Fixed expenses $ 84,000 The company’s minimum required rate of return is 15%.

14. If Westerville’s chief executive officer will earn a bonus only if her residual income from this year exceeds her residual income from last year, would she pursue the investment opportunity? Yes No

15-a. Assume that the contribution margin ratio of the investment opportunity was 40% instead of 50%. If Westerville’s Chief Executive Officer will earn a bonus only if her residual income from this year exceeds her residual income from last year, would she pursue the investment opportunity? Yes No 15-b. Would the owners of the company want her to pursue the investment opportunity? Yes No

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Answer #1
14 Last Year Current Year
Sales $12,00,000 $14,40,000
Net operating Income $2,40,000 $2,76,000
Average operating Assets $6,00,000 $7,50,000
ROI(Net Operating Income/Average operating Assets) 40.00% 36.80%
Residual Income[Net Income-(Average operating assets*15%)] $1,50,000 $1,63,500
Yes he will pursue the investment as the Residual income is higher then last year
15.a Sales $12,00,000 $14,40,000
Net operating Income $2,40,000 $2,52,000
Average operating Assets $6,00,000 $7,50,000
ROI(Net Operating Income/Average operating Assets) 40.00% 33.60%
Residual Income[Net Income-(Average operating assets*15%)] $1,50,000 $1,39,500
No he will not pursue the investment as the Residual income is lower then last year
15.b No the owners will not want her to pursue the investment
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