Question

Companies are continuously pushed to learn more about customers to help them get ahead of the competition and tailor their services to their customer’s every need. To do that, companies employ techniques that go into the “grey area” to get that information. Discuss some of these “grey areas” such as web scraping, cookie tracking, selling of data, and how that data helps companies build better models.

Answer 1

Grey Area   to get and develop area “ customer “every need . Discuss

below in relates to couple of grey area like “ Web scraping” , “Cookie Trading “ and Selling of data “ and impact these greay areas on customer buikd development

Lets start with Web Scarping – We normally called web scarping as “ Web harvesting “ , Web data extraction . Fetching is teh downloading of a page .

The term typically refers to automated processes implemented using a bot or web crawler . It is form of copying , gathered in specific storage , spreadsheet , for later retrieval or analysis purpose

Web scraping used in multiple level like – Web indexing , web mining , data mining , online price changing , price comparison , product review scraping , web mashup , web data integration etc .

There are many software tools available that can be used to customized web scraping solutions .

Data selling – Accessing high quality data is becoming increasingly important for marketers , agencies and all sorts of business .

Big data is not only good idea but now many business are using it . Its became essential for keeping up with the competition.

Data definitely help companies to improve their customer base , experience and reduce their cost

With help of new data technology , company can stay ahead out of competition .

Advanced analytics are more important part of business and this is completely depend on data .

Data can help companies get to know their customer better way . Because customer is centre nervous system for any business.

With help of multiple data relates to customer like- customer preference , interest , behaviour , customer purchase pattern , placing cookie on website to track online behaviour.

With help of above data , company cam maintain better customer base . Company can improve product and service that better match customer preference .

Cookie trading policy and impact on customer – This policy promotes economic growth , efficiency , technological progress and ultimately matter the most is customer . By lowering price and increase in product mix available to consumers