Question

1. Brittney is currently facing two motivational conflicts. The first conflict is deciding which car her parents are going to buy for her graduation present, a Jeep or a Corvette. The second conflict is deciding whether or not to graduate in May and get a job immediately OR to hold off till summer to graduate and get a job. In this scenario, the car decision can be considered an _-oriented goal while the graduation decision can be considered an --oriented goal

Answer 1

Ans 1.

In this scenario , the car decision can be considered as Approach Approach Motivational Conflict oriented goal as it occurs when the consumer has to make a choice between two desirable options . Since in the given situation the Brittney is facing motivational conflict regarding whether her parents are going to buy for her graduation present a Jeep or Corvette thus facing a choice between two desirable options.

While the graduation decision can be considered as Mastery Oriented Goal as it emphasis on developing you for tomorrow i.e. it is more future oriented which helps in achieving the goal easily, in the current situation Brittney is facing motivational conflict regarding whether or not to graduate in May and get a job immediately or to hold off till summer to graduate and get a job in this through Mastery oriented goal Brittney will graduate in May and get a job immediately rather hold off the graduation and get a job since getting a job after graduation is more beneficial than holding off graduation and getting a job.