Public relations specialists create and maintain a favorable public image for the organization they represent. They...
Public relations specialists create and maintain a favorable public image for the organization they represent. They design media releases to shape public perception of their organization and to increase awareness of its work and goals. They usually work in offices. Some attend community activities. Long workdays are common, as is overtime. A bachelor's degree in public relations, journalism, communications, English, or business is typically required. The median annual wage for public relations specialists was $55, 680 in May, 2014. SOURCE: Bureau of Labor and Statistics, U.S. Department of Labor, Occupational Outlook Handbook , 2016- 2017 Edition Public Relations Specialists Olson Public Relations is promoting a new toy for Snidey Consumer Products. The chart below shows the staff titles and corresponding billing rates of the 5 team members working on this campaign. If one team member is randomly chosen to write a press release and prepare information for the media, what is the probability the Account Director will be chosen, given the team member's billing rate is over $100 an hour? Olson PR Staff Titles Billing Rate Vice President $240 Account Director $225 $125 Account Executive $100 Assistant Account Executive Intern $50 Preview