The TB Corporation, a reputed brand for fine art, is implementing an international strategy. ABC Incorporated, a maker of mini cakes, is pursuing a global-standardization strategy. Which of the following statements most likely holds true in this scenario?
Group of answer choices
ABC Incorporated is exposed to greater risks of exchange rate fluctuations.
While the TB Corporation's competitive advantage lies in its high local responsiveness, ABC Incorporated will lack such capabilities.
ABC Incorporated's business functions are highly centralized, whereas the TB Corporation organizes its activities worldwide.
ABC Incorporated focuses more on cost-reductions when compared to the TB Corporation
Answer :
option D : ABC Incorporated focuses more on cost-reductions when compared to the TB Corporation
Explanation : Here, ABC incorporated focus on cost reduction as they Are pursuing global standardization strategy Global standardization strategy is the marketing strategy from one country to the another across various cultures. But TB Corporation , doesn't.
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The TB Corporation, a reputed brand for fine art, is implementing an international strategy. ABC Incorporated,...
The TB Corporation, a reputed brand for fine art, is implementing an international strategy. ABC Incorporated, a maker of mini cakes, is pursuing a global-standardization strategy. Which of the following statements most likely holds true in this scenario? Group of answer choices ABC Incorporated is exposed to greater risks of exchange rate fluctuations. While the TB Corporation's competitive advantage lies in its high local responsiveness, ABC Incorporated will lack such capabilities. ABC Incorporated's business functions are highly centralized, whereas the...