Question

Ques 3- What role does IT have in the company when it comes to performance measurement? In your opinion is the Information Technology resources being employed effectively. What are your recommendations?

Answer 1

ANSWER:

2)

As a brand in the solar market, adoption of sustainability management & lean manufacturing, and imposing itself as a green company, Do-Green became unique. The Do-Green management team looked to streamline their manufacturing & distribution network & utilized various methods to be unique. Do-Green involved itself in manufacturing solar power components for residential use. Do-Green also gets involved in both the manufacture & installation of solar power systems for residential use. Also, as a Green Company they focus on adopting sustainable & environment friendly methods. They also signed contracts with big box retailers, so that people could now purchase & install their residential solar power systems. Do adopt various supply chain management trends to set unique values.

This unique selling proposition has helped its international efforts as their business saw steady growth. They grow as installer, manufacturer, and retail distributor through their unique selling proposition.

Marketing slogan representing the best attributes of Do-Green can be:

• ''Go-Green with Do-Green, save energy adopt Solar energy.''
• ''Get solar power with Do-Green, we let you install a green system easily.''
• ''Be sustainable with Do-Green, We manufacturer, retail, install only Green.''
• ''We are a Green installer, manufacturer, and retail distributor.''
• ''Save Energy, Be Environment-Friendly With Do-Green.''

Some Macro Supply Chain Trends Identified in case are:

• Do-Green is a Green Company, and adopted a Sustainable Supply Chain Management System where much of the dunnage & packaging used by Do-Green are shipped to their product retailer, distributors, so that it could be reused.
• Do-Green adopted a reverse supply chain system where packaging & dunnage was returned to the Do-Green manufacturing facility to be used again.
• They invested in the ERP system which allowed them to increase productivity & fully integrate the ordering & procurement process. Supply chain visibility increased & now they receive replenishment orders directly from retailers into their system. This enabled them to reduce raw material, work in process and finished goods inventories by a combined 20%.
• Do-Green also implemented lean process integration throughout their operation. This accounted for an additional 15% increase in production capacity.
• They also opted lean manufacturing & some sights of omnichannel distribution to meet the increased production demands. Do-Green acquired a local mid-size manufacturing facility & established as installer, manufacturer, and retail distributor of solar power systems for residential use.
• Do-Green reduces its delivery times from three days to one by adopting ERP systems in the supply chain.

3)

Role of IT in performance measurement in a company:
Proper use of technology is analyzed how efficiently humans use that technology and this is called performance management with the help of IT. Business process design and technology is the core of performance management. Following are the IT technology tools used to measure performance management

• ERP(Enterprise Resource Planning)
• SCM(Supply Chain Management)
• CRM(Customer Relationship Management)

Integration of IT with Performance Management requires a proper and thorough study of business process and other factors like culture, behavioral, internal and external environment factors.

Performance management process

The performance management process Behavioural Information issues technology The performance measurement system Cultural What is issues Strategy Environment The measured? Structure information Processes system Attitudes Relationships Who uses the measures? Reporting Responsibilities structure How systems are used to manage performance

IT based Performance Management System:

MS Excel MRP II System Quality Analyst Presenting on Web Shewhart Charts MS With ODBC Connectivity Access

YES, IT Resources being employed efficiently, as it gives accurate data in less time. It also helps industries to capture value from their business. IT help in transforming business and increase competitiveness.
Automation of performance management possible due to IT.It provides data daily.

Recommendation:
IT played or playing a very important role in performance management in a firm. So to link technology to performance is a wise and cost-effective choice.

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