1 The marketing manager for the Capital Credit Union is considering developing an advertising campaign directed at female credit card customers. However, before continuing, she wants to know what the difference in average credit card balances is between male and female customers. She asked the database manager to select a random sample of 300 customers.
You may use Excel to develop necessary descriptive statistics or do them by hand. If you use Excel show your results
(b) Interpret the interval estimate. Does there appear, from the interval, to be sufficient evidence to suggest a significant difference between male and female?
51130
$ 1,018.00
1
61413
$ 1,021.00
1
54713
$ 1,081.00
1
79247
$ 300.00
1
94899
$ 769.00
2
48035
$ 486.00
1
81473
$ 716.00
1
47715
$ 1,013.00
1
77905
$ 440.00
1
87443
$ 1,246.00
2
67666
$ 1,254.00
1
51470
$ 191.00
1
79898
$ 797.00
1
98615
$ 1,127.00
1
54278
$ 646.00
1
58800
$ 1,212.00
2
73680
$ 1,036.00
1
75732
$ 477.00
1
48393
$ 591.00
1
49325
$ 886.00
1
87544
$ 1,060.00
1
62798
$ 671.00
2
46295
$ 608.00
1
43091
$ 1,390.00
2
64924
$ 910.00
1
67327
$ 753.00
1
57645
$ 705.00
1
65922
$ 794.00
1
97105
$ 1,307.00
1
66453
$ 797.00
2
94755
$ 239.00
1
98308
$ 600.00
2
99475
$ 299.00
1
46744
$ 1,042.00
1
60688
$ 856.00
1
85470
$ 1,242.00
2
91810
$ 1,107.00
1
49362
$ 457.00
2
45455
$ 1,235.00
1
55927
$ 576.00
1
92473
$ 260.00
1
101250
$ 677.00
1
55339
$ 848.00
1
62698
$ 945.00
1
60050
$ 339.00
1
64580
$ 877.00
2
48057
$ 1,369.00
1
55042
$ 1,089.00
1
43374
$ 654.00
1
72733
$ 143.00
1
Customer
Number
Credit
Card
Account
Balance
Gender
1 =
Male 2 =
Female
86396
$ 692.00
1
61283
$ 584.00
2
64707
$ 892.00
1
70424
$ 890.00
1
89647
$ 653.00
1
63628
$ 413.00
1
78783
$ 449.00
1
95629
$ 720.00
1
85903
$ 544.00
1
66676
$ 680.00
1
77736
$ 1,072.00
1
63228
$ 1,143.00
1
81121
$ 1,008.00
1
43483
$ 587.00
2
78777
$ 843.00
1
82188
$ 459.00
2
84472
$ 772.00
2
79090
$ 606.00
1
64652
$ 471.00
2
66220
$ 910.00
1
72295
$ 554.00
1
92462
$ 666.00
1
98392
$ 607.00
1
93792
$ 1,029.00
1
66697
$ 476.00
1
62626
$ 359.00
1
76586
$ 600.00
1
95690
$ 761.00
1
50516
$ 731.00
1
79313
$ 757.00
1
69664
$ 441.00
1
83704
$ 436.00
1
76457
$ 974.00
1
53428
$ 941.00
1
47003
$ 889.00
1
43834
$ 819.00
1
49761
$ 536.00
2
43392
$ 946.00
1
56517
$ 870.00
2
101786
$ 164.00
1
87478
$ 321.00
2
63356
$ 99.00
1
80646
$ 568.00
1
84154
$ 782.00
1
85553
$ 1,050.00
2
86982
$ 890.00
1
93119
$ 725.00
2
52389
$ 538.00
1
63190
$ 746.00
1
82127
$ 805.00
2
83665
$ 850.00
2
84782
$ 736.00
2
97458
$ 917.00
1
63147
$ 849.00
1
90412
$ 977.00
2
95964
$ 402.00
1
84773
$ 1,202.00
1
56713
$ 539.00
1
67695
$ 1,256.00
1
89606
$ 981.00
1
80900
$ 512.00
1
89033
$ 639.00
1
53115
$ 1,316.00
1
58606
$ 642.00
2
62666
$ 588.00
1
90377
$ 600.00
1
98048
$ 465.00
1
49660
$ 664.00
2
44797
$ 682.00
2
67122
$ 753.00
1
61982
$ 650.00
2
91135
$ 1,184.00
1
61494
$ 959.00
1
73726
$ 1,313.00
1
67693
$ 748.00
1
77065
$ 1,383.00
2
97948
$ 442.00
1
92509
$ 859.00
1
81874
$ 604.00
2
93793
$ 445.00
1
87317
$ 772.00
2
80635
$ 1,443.00
1
84671
$ 939.00
1
70391
$ 618.00
1
58305
$ 331.00
1
49880
$ 1,168.00
1
80319
$ 1,234.00
1
87552
$ 1,241.00
1
64206
$ 523.00
2
75028
$ 609.00
1
79482
$ 1,077.00
2
44330
$ 1,203.00
2
99760
$ 1,275.00
1
96522
$ 569.00
1
93072
$ 665.00
1
78036
$ 355.00
2
60716
$ 258.00
1
79617
$ 530.00
1
86455
$ 961.00
1
73125
$ 723.00
2
73650
$ 1,493.00
2
92708
$ 775.00
1
54901
$ 533.00
1
78485
$ 851.00
1
99847
$ 521.00
2
79580
$ 1,068.00
2
48061
$ 382.00
1
90133
$ 885.00
1
49516
$ 588.00
1
99834
$ 974.00
2
62034
$ 871.00
1
49395
$ 844.00
1
97765
$ 877.00
1
85280
$ 849.00
2
50826
$ 526.00
1
88733
$ 521.00
2
75843
$ 853.00
1
68292
$ 749.00
1
96944
$ 392.00
1
57798
$ 772.00
1
52402
$ 759.00
1
51085
$ 627.00
1
84209
$ 565.00
1
58209
$ 808.00
1
69544
$ 428.00
2
47839
$ 778.00
1
63596
$ 1,141.00
2
50305
$ 637.00
2
57900
$ 205.00
1
74405
$ 831.00
2
49336
$ 629.00
1
78629
$ 660.00
2
76518
$ 714.00
1
72358
$ 620.00
2
72619
$ 1,354.00
1
88105
$ 586.00
1
84285
$ 662.00
1
87317
$ 456.00
1
78263
$ 1,173.00
1
90124
$ 691.00
2
55106
$ 650.00
1
82469
$ 281.00
2
67636
$ 990.00
1
74573
$ 341.00
1
67625
$ 1,374.00
1
70749
$ 875.00
1
73196
$ 449.00
1
63504
$ 577.00
1
91214
$ 565.00
1
67756
$ 462.00
1
64985
$ 684.00
1
66002
$ 1,118.00
1
68363
$ 538.00
1
64181
$ 529.00
1
101477
$ 885.00
1
87592
$ 805.00
1
75756
$ 483.00
1
65109
$ 1,085.00
1
98110
$ 820.00
1
74941
$ 1,224.00
1
73702
$ 604.00
1
92035
$ 726.00
1
71132
$ 413.00
1
70326
$ 1,087.00
1
56077
$ 200.00
1
73772
$ 1,038.00
1
48358
$ 230.00
1
93150
$ 863.00
1
49906
$ 519.00
1
67375
$ 555.00
1
80399
$ 275.00
1
83558
$ 373.00
1
49713
$ 139.00
2
68827
$ 1,086.00
2
89168
$ 961.00
2
91836
$ 773.00
1
62766
$ 738.00
2
96938
$ 259.00
1
47844
$ 1,044.00
2
79321
$ 1,026.00
1
47465
$ 623.00
1
52546
$ 135.00
2
47347
$ 956.00
1
59758
$ 774.00
1
102699
$ 1,094.00
1
97051
$ 1,017.00
1
77050
$ 1,049.00
2
68010
$ 1,086.00
1
84631
$ 1,301.00
1
83033
$ 600.00
2
44171
$ 731.00
1
79188
$ 450.00
1
99198
$ 304.00
1
53245
$ 959.00
1
101862
$ 774.00
1
92131
$ 951.00
1
77483
$ 558.00
2
98384
$ 607.00
1
53542
$ 924.00
2
76241
$ 410.00
1
63996
$ 905.00
1
75381
$ 692.00
1
84477
$ 1,197.00
2
56138
$ 907.00
2
91392
$ 598.00
1
81639
$ 217.00
1
73573
$ 687.00
1
93747
$ 936.00
1
60067
$ 667.00
1
66591
$ 837.00
1
99917
$ 1,084.00
1
78809
$ 553.00
1
71275
$ 960.00
1
81841
$ 767.00
1
63391
$ 974.00
1
56713
$ 977.00
1
57038
$ 1,143.00
1
96465
$ 1,018.00
1
64600
$ 990.00
2
95910
$ 767.00
1
64293
$ 468.00
1
91212
$ 681.00
2
69280
$ 571.00
1
60337
$ 366.00
1
97075
$ 635.00
1
85126
$ 576.00
1
78298
$ 619.00
2
45968
$ 358.00
1
86616
$ 660.00
1
81367
$ 792.00
2
55469
$ 389.00
1
90050
$ 988.00
1
44269
$ 1,070.00
1
70409
$ 1,089.00
2
46674
$ 511.00
1
93897
$ 701.00
1
58338
$ 148.00
1
77379
$ 933.00
1
45422
$ 681.00
1
82331
$ 224.00
1
68594
$ 1,043.00
1
88824
$ 513.00
1
98974
$ 407.00
2
44355
$ 518.00
1
48887
$ 1,363.00
1
87971
$ 906.00
1
88935
$ 1,214.00
1
83976
$ 730.00
1
46938
$ 1,089.00
1
94387
$ 1,115.00
1
Capital Credit Card Customers
File: Capital.xls
Column A: Customer Number
Column B: Credit Card Balance
Column C: Gender Code (1 = Male, 2 = Female)
The Excel output is:
(a) Use the sample data to construct a 95% confidence interval estimate for the difference in mean credit card balances for the difference in mean credit card balances for males and females.
The 95% confidence interval estimate for the difference in mean credit card balances for the difference in mean credit card balances for males and females is between -141.57 and 97.69.
(b) Interpret the interval estimate. Does there appear, from the interval, to be sufficient evidence to suggest a significant difference between male and female?
We are 95% confident that the true difference in mean credit card balances for the difference in mean credit card balances for males and females is between -141.57 and 97.69.
Since the confidence interval contains 0, we cannot conclude that there is a significant difference between male and female.
1 The marketing manager for the Capital Credit Union is considering developing an advertising campaign directed...