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Check my 9 Assume that Ocean King Products sells three varieties of canned seafood with the following prices and costs. Fixed
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Answer #1
A)
Particulars Variety 1 Variety 2 Variety 3 Total
Selling price per Case (A) $ 19 $ 20 $ 25
Less: Variable cost per Case ($ 15 ) ($ 18) ($ 16 )
Contribution margin per Case $ 4 $ 2 $ 9
x Sales mix (B) 40% 35% 25%
Weighted Average contribution margin per Case $ 1.60 $ 0.70 $ 2.25 $ 4.55
Weighted Average selling price per Case
(A x B)
$ 7.60 $ 7 $ 6.25 $ 20.85
Weighted average contribution margin ratio
             = $ 4.55 / $ 20.85
Sales revenue per month required for break even
                = Fixed Costs / Weighted average contribution margin ratio
                = $ 49,200 x $ 20.85 / $ 4.55
                =   $ 225,455
$ 225,455
B)
Required sales revenue per month to earn target income
         = ( Fixed Cost + Target Profit )/ Weighted average contribution margin ratio
   = ($ 49,200 +   ( $ 53,625 / ( 1 - 35 % ) / Weighted average contribution margin ratio
    = ( $ 49,200 + $ 82,500 ) x $ 20.85 / $ 4.55
    =     $ 603,504
$ 603,504
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