Question

Scholes Systems supplies a particular type of office chair to large retailers such as Target, Costco, and Office Max. Scholes
Required: a. Compute the volume in units and the dollar sales level necessary to maintain the present profit level, assum pri
price increase is implemented. b. Compute the volume of sales and the dollar sales level necessary to provide the 7 percent i
Required: a. Compute the volume in units and the dollar sales level necessary to maintain the present profit level, assuming
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Answer #1

Calculation of Existing profit

Sales                      100000*80 = 8000000

Variable Cost 100000*40 = (4000000)

Fixed Cost                                  (1600000)

Existing Profit                              2400000                     

Breakup of Variable cost

                                  Existing               Impact of Increase

Material               40*25% = 10          11.15

Labour                  40*45% = 18          21.6

Overhead            40-10-18 = 12         15

Variable Cost                          40         48.1

(1) Calculation Of volume of sales and dollar sales to maintain existing price after price increase

Sales price increase by 10%

Contribution

Sales price      = 88

Variable Cost = 48.1

Contribution = 39.9

Fixed cost increase by 6% = 1696000

Desired Sales = Fixed cost + Target profit

                              Contribution per unit

                         = 1696000+2400000

                                        39.9

Sales in unit   = 102656.64

Sales in Dollar = 102656.64*88 = $ 9033784.32

(2) Calculation of volume of sales and Dollar sales to maintain 7% increase in profit

Target Profit = 2400000*.07+2400000 = $ 2568000

Desired Sales = Fixed cost + Target profit

                              Contribution per unit

                        = 1696000+2568000

$39.9

Sales in units = 106867.17

Sales in Dollars = 106867.17*88 = 9404310.96

(3) Calculation of price change if the volume of sales remain 100000units and profit increase by 7%

Variable cost per unit                                   =$ 48.1

Fixed cost per unit = 1696000/100000     = $16.96

Target profit per unit = 2568000/100000 =$ 25.68

New Sales price                                       = $90.74

Increase in sales price = 90.74-80 = $10.74 (i.e 13.425% increase in sales price)

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