Typical barriers to entry in the acquisition of a new business include all of the following...
Typical barriers to entry in the acquisition of a new business include all of the following EXCEPT:
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government hostility toward outside firms that market their product in a country but do not produce it there. |
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distribution channels where wholesalers are unwilling to take on new firms. |
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low levels of customer loyalty in the area. |
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a geographic area where the best retail locations are already taken. |
Homework Answers
1. D. A geographic area where all the best retail locations are taken
We can say that since we are trying to enter a market through
the acquisition of another firm already operating in the market,
the fact that the area has all the good retail locations taken
would not have as much relevance as low levels of customer loyalty,
unwilling wholesalers and government intervention.
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Mergers & acquisitions are a major form of
corporate diversification strategy, identify and discuss the top
three reasons why most (50-60%) of acquisitions fail to create
shareholder value.
What are the five major components of “CEMEX
Way” and why has this approach been so successful in
post-acquisition integration?
In your opinion, what can other companies learn from
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management?
Article:
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1. What is the link between internal marketing and service
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2. What internal marketing programmes could British Airways
put into place to avoid further internal unrest? What potential is
there to extend auch programmes to external partners?
3. What challenges may BA face in implementing an internal
marketing programme to deliver value to its customers?
(1981)ǐn the context ofbank marketing ths theme has bon pururd by other, nashri oriented towards the identification of...
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