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Sponsorship comprises the disciplines of sales promotion and public relations. True False 20 McGraw-Hill Educatio
A common form of public relations research is O opinion sampling O sponsorship O philanthropy O lobbying O advocacy advertisi
business   Operations-Management   
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Answer #1

4.

True

Sponsorship comprises of sales promotion. However, it also needs public relations.

5.

Opinion sampling

Opinions of people may be collected through formal or informal method. They could be observed and sampled to get a feel of the public’s view. This is useful for public relations research.

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