13.44 Facebook likes and correlation: Be careful what you "like.” Researchers examined the relations between the...
13.44 Facebook likes and correlation: Be careful what you "like.” Researchers examined the relations between the number of Facebook "likes" a person has posted and the researchers' ability to correctly identify vari- ous characteristics of the person, including gender, age, sexual orientation, ethnicity, religion, political beliefs, personality traits, and intelligence (Kosinski, Still- well, & Graepel, 2013). The graph at top right shows the relations between number of likes and accuracy of