Question

leas & CZumiez Men's and 1 Post's) in this Thread 0 Lloyd Ar Week 2: Discussion Question 18 days ago b) MATTHEW YACHTS, INC. yachts for a largely New unit sales and four fifths of its dollar sales and earnings. Over the years, as Matthew Matthew Yachts, located in Montauk, Long Island, man ts of al descriptions. The company had begun by building of York-based clientele. Yachts' reputation for quality design and workmanship spread, sales broadened to oover all of the eastern seaboard. In an effort to design craft. M a new standard, fived- more price-sensitive and less as the boat measured 37 feet long. Nevertheless, even this end of the market was All of the company's yachts were manufactured at the Montauk plant and shared the same equipment and sikálled Custom designs were given priority in scheduling, however, scheduling the new boat on a regular basis and the new boat was rotated into the schedule only when demand slackened. As sales of the fived-design boat increased, became necessary Matthew Yachts were built basically from the bottom up. Fabricating hulls was the first step. Increasingly, f Afterward came the below-deck woodworking, then joined and the finish work completed. berglass hulls were demanded for their speed and easy maintenance. followed by the fiberglass and woodworking on the deck itself. The masts were turned and drilled separately. Masts and hall were During craft continued its steady inerease in sales, costs and deliveries began to slide this period, when push came to shove, construction of the fixed design craft aliways yieldristi so tie ard was becoming scarce, and a plant espansion of one fixed-design yachts were strewn around the yard in various stages of sort or another appeared inevitable i. Should Matthew Yachts, Inc, stay in the business of building ü. If Matthew Yachts does so, how should it continue? standard, fixed -design yachts?

Answer 1

Corporate social responsibility or the CSR report is one of the most important report in any business industry. It is really built to determine the overall sustainability of the specific company using the greener resources. Creating a sustainability report in itself is an opportunity for a company to provide its image to the Marketplace about its sustaining goals. By having a sustainable brand image into the market company can increase its ethical position in the market and can provide better support to the company's organisation as well as management.
The most beneficial part of the CSR report are the stakeholders as the overall working capabilities of a company towards the sustainability are determined by the CSR report. Positive report with large number of investment in social ventures as well as investing in greenery source is good directly help the stakeholders to work in an ethical environment. By working in an ethical environment stakeholders can directly be benefited by the same program. Having an ability to maintain the greenness of the specific organisation can be very helpful in maintaining a brand identity across the globe. Sustainability report directly affect the company's overall business as people prefer to do business with the ethical Industries.
Today's environment is directly oriented towards the greenery sources. If a company manages to be a greener company in the customer's mind, their overall business would be readily increased. Stakeholders plays an important role in the development of CSR report. This report also benefits the Farm by providing large profit. If a company is more oriented towards the greenery sources its revenues would be automatically increased.

Definitely Matthew Yachts should stay in the business of building standard fixed design Yachts. As these a specific type of products are heavily generating revenue for the organisation it is definitely supporting the overall structure of the operational revenue management for the organisation. High profit margin of fixed Yachts is the main reason behind carrying the specific business. As company is very capable of manufacturing other Yachts while simultaneously constructing fixed Yachts , leaving a beneficial business would not be a good deal for the company. A company has a very strong brand identity in the specific market segment, overall business margin would definitely increase in upcoming years and it could be very beneficial for the company to have a easy to construct and low cost business product which directly increases the overall revenue of the organisation.

If Matthew Yachts stops manufacturing the fixed designs then they can focus on directly projecting than sand as only a handmade premium Yacht maker and providing high and solutions for custom paint designs. This type of approach would enable the organisation to generate great revenues from premium customers by implementing specific strategy. Buy installation of different tools for promoting the specific ideology of the company, placing the company in the premium market segment would not be tough as company already has a good brand image among its customers. By increasing the cost of the products and providing very high quality handmade products, company can create their own brand identity in the specific market segment as this market segment does not have many competitors. With the initial experience of manufacturing high quality Yachts , definitely have an advantage over its customers for providing better services and improving availability of opportunities in the market segment they are operating.