Answer 1: Marketing
Explanation: Marketing refers to a group of activities which are designed to conduct transactions by creating, distributing, pricing and promotion of goods, services and ideas.
Answer 2: Generic Product
Explanation: Peanut butter falls in the category of generic product. There can be many brands selling peanut butter.
is best described as a group of activities designed to expedite transactions by creating, distributing, pricing,...
Question: Analyze the company's marketing with regards to the following: Marketing goals, objectives, and strategies. Readings: In making a stronger execution of infrastructure with the aid of investing in dependable bets, despite which, progress strategy is chosen, a corporation’s infrastructure needs to be up to an average that supports effective execution (Selden & Colvin, 2003). An on-going dedication to developing such an infrastructure is a dependable guess. Attaining this requires casting off departmental or regional silos, making use of leading...
Q.3\ How could IT/e-banking assist an organization/ a bank to achieve a competitive advantage in the marketplace? Explain through the case of Citibank. please make sure you give a unique answer (not copied one) ,Please no hand writing, and need references. This question is from ECOM 421 e-Business Strategies and Business Models course e-Business Strategy and Models in Banks : Case of Citibank E-business strategy in Citibank: Banks today are up-to-date with both the pros and cons of the internet....
e-Business Strategy and Models in Banks : Case of Citibank E-business strategy in Citibank: Banks today are up-to-date with both the pros and cons of the internet. They are aware of the opportunities and threats that are associated with the Web. Not a single traditional bank is brave enough to face investment analysts without an Internet strategy. But even a very thoughtful approach to the Web may do no good to the company/ organization. The main purpose behind launching online...
Can Technology Save Sears? Sears, Roebuck used to be the largest retailer in the United States, with sales representing 1 to 2 percent of the U.S. gross national product for almost 40 years after World War II. Since then, Sears has steadily lost ground to discounters such as Walmart and Target and to competitively priced specialty retailers such as Home Depot and Lowe’s. Even the merger with Kmart in 2005 to create Sears Holding Company failed to stop the downward...