Question

Company Name is Unilever : Where does this company manufacture and/or assemble its products? How do these locations relate to the sales market locations? How many manufacturing locations does this company own?

Answer 1

1. Unilever is a British-Dutch multinational company having headquarters located in London, England, Rotterdam and Netherlands. Its products are consumer goods including food, beverages, personal care products and cleaning agents. Some of the important products of Unilever are Knorr, Dove, Lipton and Axe. It totally produces 400brands of products. Unilever maintains 300 production plants all over 100 countries for manufacturing these products and out of which U.K, North America, Netherlands, India, Japan, Australia and China are main countries of operations for it to produce products. It sells its products in 190 countries. Unilever is not found in Burma, Cuba and Algeria.

2. Unilever chooses its manufacturing locations near to its potential target customer areas to make the products available immediately and to facilitate more sales. Unilever connects to customers directly through its warehouses and retails stores. It is estimated that it has more than 400 warehouses and 25 million retails stores all over the world to connect directly to customers also. Unilever connects to remote sales market locations through its strong distribution network of suppliers. It has long term relations with thousands of suppliers all over 190 countries. It invites suppliers to invest and register through Unilever Qualified supplier system database to evaluate their profiles and to give business to them.

3. World Wide Unilever owns 500 factories, out of which 305 are food product manufacturing factories and 200 manufacture detergents and personal care items. After acquiring the best foods in 2000, it is estimated that it is having 70 factories added to with 44,000 workers in a total of 60 countries. Most of the factories are located in Europe and India. It India it is called Hindustan Unilever.