9. There are several criteria for segmenting markets. Which of the following are two criteria for...

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9. There are several criteria for segmenting markets. Which of the following are two criteria for...

9. There are several criteria for segmenting markets. Which of the following are two criteria for segmenting?

A. Large and definable
B. Diverse and accessible
C. Unclassified and unfulfilled D. Small and elusive

business finance

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Answer 1

Answer #1

Option B is correct

Diverse and Accessible

Accessibility is the criteria for classifying market either market can be accessed or not.

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Answer 2

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