solution:
The research team must conduct surveys quantitative and qualitative to get homogeneous unbiased views with larger sample size encapsulating questions related to :
1.Taste preference
2.Quality of milk
3.Perception of Delta
4.Affordable pricing range
5.Availability of milk
6.Fat content preference
7.Texture and colour preference
8.Uses of milk
Moreover open ended questions must be asked to generate qualitative
insights and capture it for strategy formulation.
Question: What sampling procedure would you recommend for this taste test survey? Why? What poten...
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