Data is used by a very small online business to predict sales. This model has been reduced so tha...

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Data is used by a very small online business to predict sales. This model has been reduced so tha...

Data is used by a very small online business to predict sales. This model has been reduced so that all p-values are less than 0.05.

Outcome variable: monthly revenue, in dollars

Predictor variables: ·

Holiday Season: dummy variable. Holiday season = 1 for November and December, and 0 for all other months ·

Marketing budget = budget, in dollars, spent on marketing (Projected monthly revenue) = 1,000 + 2,000*(Holiday Season) + 1.2*(marketing budget) + 0.5*(marketing budget)*(Holiday Season)

Would we consider this a parallel model or a model with an interaction?

math Statistics-And-Probability

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