Market size $500 Million = 500,000,000
Yearly growth 10% = 500,000,000 X 10 %= 50,000,000 = 50 Million growth Every year
Production Demand = 200 unit /hr, 50 hr /week, 50 week/year
Net total demand = 500,000 units annually
Price per unit = 100 $
Total amount receivable if total demand is met = 500,000 X 100 = $ 50,000,000 ( Revenue generated if production is met)
Now,
Total investment cost
Material cost = $ 20/ Unit
Total Material cost shall be = 20 X 500,000 = $ 10,000,000
Labor Cost = $ 3/Unit
Total Labor Cost = 3 X 500,000 = $ 1,500,000
Manufacturing Over head = $ 10/Unit as 50 % of material cost.
Total Manufacturing overhead = 10 X 500,000 = $ 5,000,000
Manufacturing Equipment = $ 3,000,000 for five years
Space rent = $ 1,500,000
Salaries = $ 2,600,000
Advertisement = $ 4,000,000
Maintenance= $ 300,000
Operating Expenses = $ 2,000,000
Assets of Company = $ 9,000,000
Equity + Liability = $ 8,000,000
Loan needs to be taken = 9,000,000-8,000,000= $ 1,000,000
Interest = 5 % annually = $ 500,000 Annually
Total investment is calculated below
Material cost = $ 10,000,000 +
Labor cost = $ 1,500,000 +
Manufacturing cost = $ 5,000,000 +
Space rent = $ 3,000,000 +
Salaries = $ 2,600,000 +
Advertisement = $ 4,000,000 +
Maintenance = $ 300,000 +
Operating expenses = $ 2,000,000 +
Interest on loan = $ 500,000
Total Investment = $ 30,400,000
Selling price = $ 50,000,000
Total Income Before tax = $19,600,000 for first year
Tax 5% = 980,000 annually for first year
Total income after tax = $ 18,620,000 first year
Total Operating Expenses is calculated as a sum total of Labor cost, space rent, salaries, advertisement, maintenance and operating expenses = $ 11,900,000.
Gross Revenue = $ 50,000,000
Total Market = $ 500,000,000
% Market share = 10%
Number of unit produced to reach break even = when the net investment is reached.
This implies that to reach Total Investment = $ 30,400,000 we need to calculate the number of unit needs to be produced per hour = 30400000/100/50/50= 121.6 units per hour.
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