Present Value(PV) of Cash Flow: | |||||||||
(Cash Flow)/((1+i)^N) | |||||||||
i=discount rate=WACC=11%=0.11 | |||||||||
N=Year of Cash Flow | |||||||||
N | Year | 0 | 1 | 2 | 3 | 4 | |||
A | Initial investment | -$15,000 | |||||||
b | Sales in Units | 5,500 | 5,200 | 5,700 | 5,820 | ||||
c | Sales Price per unit | $42.57 | $43.55 | $44.76 | $46.79 | ||||
d=b*c | Annual Revenue | $234,135 | $226,460 | $255,132 | $272,318 | ||||
e | Variable Cost per unit | $22.83 | $22.97 | $23.45 | $23.87 | ||||
f=b*e | Total Variable Costs | $125,565 | $119,444 | $133,665 | $138,923 | ||||
g=d-f | Contribution Margin | $108,570 | $107,016 | $121,467 | $133,394 | ||||
h | Fixed Operating Costs | $66,750 | $68,950 | $69,690 | $68,900 | ||||
i | Depreciation expenses | $15,000 | |||||||
j=g-h-i | Before tax Operating Income | -$15,000 | $41,820 | $38,066 | $51,777 | $64,494 | |||
k=j*(1-0.25) | After Tax Operating Income | -$11,250 | $31,365 | $28,550 | $38,833 | $48,371 | |||
l | Add:Depreciation (Non Cash expense) | $15,000 | $0 | $0 | $0 | $0 | |||
X=k+l | Annual Operating Cash Flow | $3,750 | $31,365 | $28,550 | $38,833 | $48,371 | |||
CF=A+X | Net Cash Flow | -$11,250 | $31,365 | $28,550 | $38,833 | $48,371 | SUM | ||
PV=s/(1.11^N) | Present Valure | -$11,250 | $28,257 | $23,171 | $28,394 | $31,863 | $100,436 | ||
NPV=Sum of PV | Net Present Value | $100,436 | |||||||
ANSWER: | |||||||||
$100,436 | |||||||||
USING STRAIGHT LINE DEPRECIATION | |||||||||
N | Year | 0 | 1 | 2 | 3 | 4 | |||
A | Initial investment | -$15,000 | |||||||
b | Sales in Units | 5,500 | 5,200 | 5,700 | 5,820 | ||||
c | Sales Price per unit | $42.57 | $43.55 | $44.76 | $46.79 | ||||
d=b*c | Annual Revenue | $234,135 | $226,460 | $255,132 | $272,318 | ||||
e | Variable Cost per unit | $22.83 | $22.97 | $23.45 | $23.87 | ||||
f=b*e | Total Variable Costs | $125,565 | $119,444 | $133,665 | $138,923 | ||||
g=d-f | Contribution Margin | $108,570 | $107,016 | $121,467 | $133,394 | ||||
h | Fixed Operating Costs | $66,750 | $68,950 | $69,690 | $68,900 | ||||
i | Depreciation expenses=15000/4 | $3,750 | $3,750 | $3,750 | $3,750 | ||||
j=g-h-i | Before tax Operating Income | $0 | $38,070 | $34,316 | $48,027 | $60,744 | |||
k=j*(1-0.25) | After Tax Operating Income | $0 | $28,553 | $25,737 | $36,020 | $45,558 | |||
l | Add:Depreciation (Non Cash expense) | $0 | $3,750 | $3,750 | $3,750 | $3,750 | |||
X=k+l | Annual Operating Cash Flow | $0 | $32,303 | $29,487 | $39,770 | $49,308 | |||
CF=A+X | Net Cash Flow | -$15,000 | $32,303 | $29,487 | $39,770 | $49,308 | SUM | ||
PV=s/(1.11^N) | Present Valure | -$15,000 | $29,101 | $23,932 | $29,080 | $32,481 | $99,594 | ||
NPV=Sum of PV | Net Present Value | $99,594 | |||||||
NPV with Straight line depreciation method | $99,594 | ||||||||
Using the 100% bonus depreciation will result in highest NPV | |||||||||
REDUCTION IN NET CASH FLOW BY $600 IN EACH YEAR | |||||||||
Year | 1 | 2 | 3 | 4 | |||||
Reduction in NPV | $600 | $600 | $600 | $600 | SUM | ||||
Present Value of reduction =600/(1.11^N) | $541 | $487 | $439 | $395 | $1,861 | ||||
Reduction in NPV | $1,861 | ||||||||
ANSWER: $1861 | |||||||||
$2250 Spent on marketing study is a sunk cost | |||||||||
This cost is not relevant for this study | |||||||||
The Company need not do anything | |||||||||
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