Question

Matheson Electronics has just developed a new electronic device that it believes will have broad market appeal. The company has performed marketing and cost studies that revealed the following information: a. New equipment would have to be acquired to produce the device. The equipment would cost $228,000 and have a six-year useful life. After six years, it would have a salvage value of about $24,000. b. Sales in units over the next six years are projected to be as follows: Sales in Units 14,000 19,000 21,000 Year 1 2 4-6 23,000 c. Production and sales of the device would require working capital of $55,000 to finance accounts receivable, inventories, and day- to-day cash needs. This working capital would be released at the end of the project's life. d. The devices would sell for $30 each; variable costs for production, administration, and sales would be $15 per unit. e. Fixed costs for salaries, maintenance, property taxes, insurance, and straight-line depreciation on the equipment would total $179,000 per year. (Depreciation is based on cost less salvage value. f. To gain rapid entry into the market, the company would have to advertise heavily. The advertising costs would be: Amount of Yearly Advertising $78,000 $64,000 $54,000 Year 1-2 3 4-6

Answer 1

Solution 1:

Annual depreciation = ($228000 - $24000) / 6 = $34,000

Computation of net cash inflow from sale of device
Particulars	Year 1	Year 2	Year 3	Year 4-6
Sales in units	14000	19000	21000	23000
Sales in dollar	$4,20,000.00	$5,70,000.00	$6,30,000.00	$6,90,000.00
Variable expenses	$2,10,000.00	$2,85,000.00	$3,15,000.00	$3,45,000.00
Contribution margin	$2,10,000.00	$2,85,000.00	$3,15,000.00	$3,45,000.00
Fixed Expenses:
Salaries and other (Excluding depreciation)	$1,45,000.00	$1,45,000.00	$1,45,000.00	$1,45,000.00
Advertising	$78,000.00	$78,000.00	$64,000.00	$54,000.00
Total fixed expenses	$2,23,000.00	$2,23,000.00	$2,09,000.00	$1,99,000.00
Net cash inflow (Outflow)	-$13,000.00	$62,000.00	$1,06,000.00	$1,46,000.00

Solution 2a:

Computation of Net Present Value - Matheson Electronics
Particulars	Now	Year 1	Year 2	Year 3	Year 4	Year 5	Year 6
Cost of equipment	-$2,28,000
Working capital	-$55,000
Yearly net cash flows		-$13,000	$62,000	$1,06,000	$1,46,000	$1,46,000	$1,46,000
Release of working capital							$55,000
Salavage value of equipment							$24,000
Total cash flows	-$2,83,000	-$13,000	$62,000	$1,06,000	$1,46,000	$1,46,000	$2,25,000
PV Factor	1.000	0.870	0.756	0.658	0.572	0.497	0.432
Present Value	-$2,83,000	-$11,310	$46,872	$69,748	$83,512	$72,562	$97,200
Net present value	$75,584

Solution 2b:

Yes, Matheson should accept the device as a new product.