A study analyzed a pharmaceutical firm's costs to develop a prescription drug and receive government approval. An article in the Wall Street Journal describing the study noted that included in the firm's costs was "the return that could be gained if the money[used to develop the drug] were invested elsewhere."
Source: Ed Silverman, "Can It Really Cost $2.6 Billion to Develop a Drug?," Wall Street
Journal,
November 21, 2014.
This return should
A.
not be included in the firm's costs because it is not a direct cost of developing and approving the drug.
B.
be included in the firm's costs because it is the opportunity cost of not investing those funds elsewhere.
C.
be included in the firm's costs because it is a cost of borrowing money.
D.
not be included in the firm's costs because not all companies need to borrow to invest.
Option B
It is clear that if this money was not invested in the development of drug but in any other venture, it must have earned a return. Since now this return is lost, it becomes a cost and due to the fact that it is a lost return, it becomes an opportunity cost
A study analyzed a pharmaceutical firm's costs to develop a prescription drug and receive government approval....
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