Question

Soft and Cuddly Friends (SCF) produces soft dolls. Demand for the dolls is increasing, and management wants you to identify a

2.Keeping in mind the direct labour-hour capacity, what should be the companys product mix for the upcoming year? Prepare a

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Answer #1

Answer 1

DLH per unit
Softy               0.40
Friendly               0.25
Goody               0.70
Besty               0.50
Lovely               0.20

Calculations:

DLH per unit
Softy =$ 7.6/19
Friendly =$ 4.75/19
Goody =$ 13.3/19
Besty =$ 9.5/19
Lovely =$ 3.8/19

Answer 2

DLH per unit Estimated sales Total Hours
Softy               0.40                84,000         33,600
Friendly               0.25                70,000         17,500
Goody               0.70                58,800         41,160
Besty               0.50                   7,640           3,820
Lovely               0.20              119,600         23,920
      120,000

Calculations:

Softy Friendly Goody Besty Lovely
Selling Price $ 45.00 $   38.00 $ 35.00 $ 23.00 $   31.00
Less: material $   4.50 $     3.70 $   7.10 $   5.30 $     3.30
Less: Labor $   7.60 $     4.75 $ 13.30 $   9.50 $     3.80
Contribution $ 32.90 $   29.55 $ 14.60 $   8.20 $   23.90
DLH per unit       0.40         0.25       0.70       0.50         0.20
Contribution per hour $ 82.25 $ 118.20 $ 20.86 $ 16.40 $ 119.50
Rank III II IV V I

Answer 3

Highest price per hour = $ 16.40

Explanation:

It is equal to Contribution per hour of Besty good.

In case of any doubt, please comment.

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