Answer- 1A)- The net operating income will decrease by $2300 (ie- $24000-$21700).
Explanation-
CONTRIBUTION FORMAT INCOME STATMENT | ||
PRESENT SCENERIO | ||
PARTICULARS | AMOUNT | |
$ | ||
Sales | 2000 units*$90 per unit | 180000 |
Less- Variable costs | 2000 units*$63 per unit | 126000 |
Contribution | 54000 | |
Less- Fixed costs | 30000 | |
Net operating income | 24000 | |
CONTRIBUTION FORMAT INCOME STATMENT | ||
PROPOSED SCENERIO | ||
PARTICULARS | AMOUNT | |
$ | ||
Sales | (2000 units*$90 per unit)+$9000 | 189000 |
Less- Variable costs | $189000*70% | 132300 |
Contribution | 56700 | |
Less- Fixed costs | ($30000+$5000) | 35000 |
Net operating income | 21700 |
1B)- The advertising budget should not be increased.
Check Selling price Variable expenses Contribution margin Per Unit $ 90 63 $ 27 Percent of...
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