Question

What advertising medium gives a brand the most credibility in influencing brand decisions? According to a survey, 37% of Millennials point to TV. Complete parts (a) through e) a. To conduct a follow-up study that would provide 95% confidence that he point estimate is correct to within t 5 of th population propor how easample i es required A sample size of people is required. Round up to the nearest integer.) b To conduct a follow-up study that would provide 99% confidence that the point estimate is correct to within ± 0.05 of the population proportion, how many people need to be sampled? A sample size ofpeople is needed. (Round up to the nearest integer.) c. To conduct a follow-up study that would provide 95% confidence that he point estimate scorrec o n to. O the population propor o no ar e sample sizes required A sample size of people is required. Round up to the nearest integer.) d. To conduct a follow-up study that would provide 99% confidence that the point estimate is correct to within ± 0.02 of the population proportion, how many people need to be sampled? A sample size of people is needed. Round up to the nearest integer.) e. Discuss the effects of changing the desired confidence level and the acceptable sampling error on sample size requirements. Select all that apply. The smaller the sampling error desired, the larger is the sample size required B. The higher the level of confidence desired, the larger is the sample size required. The smaller the sampling error desired, the smaller is the sample size required D. The smaller the level of confidence desired, the larger is the sample size required E. The higher the level of confidence desired, the smaller is the sample size required. A. □ C.

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