Question

Do social recommendations increase ad effectiveness? A study of online video viewers compared viewers who arrived at an advertising video for a particular brand by following a social media recommendation link to viewers who arrived at the same video by web browsing. Data were collected on whether the viewer could correctly recall the brand being advertised after seeing the video. The results are shown below. What do these results tell you about social recommendations? Correctly Recalled the Brand Arrival Method Recommendation Browsing Yes 412 138 No 97 80 Those who arrived ahe link rom a recommendation had a correct recall of relativelyonecan conclude that social recommendations have (Round to two decimal places as needed.) %as compared to hose who arved at he link om browsing who had a correct recall of % since he difference in percentage is impact on correct recall.

Answer 1

Please provide rating..

Given that
Arrival method	Yes	No	Total		Correct recall %
Recommendation	412	97	509		=412/509	80.94%
Browsing	138	80	218		=138/218	63.30%
Difference in %						17.64%
Answer 1)	80.94%
Answer 2)	63.30%
Answer 3)	Large
Answer 4)	Some

Answer 2

The answer is 13$ and 50 cents and for the blank answer is very little