ABC Company sells three products. Income statements for the three products for the most recent year appear below: Product A Product B Product C Sales revenue ................ $120,000 $180,000 $145,000 Costs: Variable costs ........... 78,000 54,000 87,000 Advertising .............. 12,000 7,000 8,000 Rent ..................... 10,000 10,000 10,000 Supervisor's salary ...... 25,000 35,000 30,000 Property taxes ........... 10,000 6,000 2,000 Net income/loss ............... <15,000> 68,000 8,000 The rent is allocated to the three products equally and the property taxes are allocated based on the square footage each product uses in the factory. The president of the company is considering eliminating Product A. If ABC Company eliminates Product A, sales of Product B are expected to increase by $10,000. Calculate the increase in company profits if Product A is dropped.
Answer
Increase in company profits if Product A is dropped = ($ 5,000)
(It means that there is a decrease in profits)
Calculations:
If Product A is not dropped
Product A | Product B | Product C | Total | |
Sales revenue | $ 120,000 | $ 180,000 | $ 145,000 | $ 445,000 |
Variable costs | $ 78,000 | $ 54,000 | $ 87,000 | $ 219,000 |
Contribution margin | $ 42,000 | $ 126,000 | $ 58,000 | $ 226,000 |
Less: Fixed cost | $ - | |||
Advertising | $ 12,000 | $ 7,000 | $ 8,000 | $ 27,000 |
Rent | $ 10,000 | $ 10,000 | $ 10,000 | $ 30,000 |
Supervisor's salary | $ 25,000 | $ 35,000 | $ 30,000 | $ 90,000 |
Property taxes | $ 10,000 | $ 6,000 | $ 2,000 | $ 18,000 |
Total fixed expenses | $ 57,000 | $ 58,000 | $ 50,000 | $ 165,000 |
Net income/loss | $ (15,000) | $ 68,000 | $ 8,000 | $ 61,000 |
If Product A is dropped
Product A | Product B | Product C | Total | |
Sales revenue | $ - | $ 180,000 | $ 145,000 | $ 325,000 |
Variable costs | $ - | $ 54,000 | $ 87,000 | $ 141,000 |
Contribution margin | $ - | $ 126,000 | $ 58,000 | $ 184,000 |
Less: Fixed cost | $ - | |||
Advertising | $ - | $ 7,000 | $ 8,000 | $ 15,000 |
Rent | $ 10,000 | $ 10,000 | $ 10,000 | $ 30,000 |
Supervisor's salary | $ - | $ 35,000 | $ 30,000 | $ 65,000 |
Property taxes | $ 10,000 | $ 6,000 | $ 2,000 | $ 18,000 |
Total fixed expenses | $ 20,000 | $ 58,000 | $ 50,000 | $ 128,000 |
Net income/loss | $ (20,000) | $ 68,000 | $ 8,000 | $ 56,000 |
The decrease in profits = $61,000 - $56,000 = $ 5,000
In case of any doubt, please comment.
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