Question

The​ table, shows key financial data for three firms that compete in the consumer products​ market:...

The​ table, shows key financial data for three firms that compete in the consumer products​ market: Procter​ & Gamble,​ Colgate-Palmolive, and Clorox.

Procter & Gamble   Colgate-Palmolive   Clorox
Sales   65,233   15,210   5,872

Cost of goods sold   32,967   6,081   3,229
Accounts receivable   4,732   1,403   513
Inventory   4,790   1,166   497
Total current assets   25,575   4,343   1,540
Total current liabilities   28,910   3,303   2,031
Total assets   117,026   12,116   4,573

a. Calculate each of the following ratios for all three​ companies: current​ ratio, quick​ ratio, inventory​ turnover, average collection​ period, total asset turnover.

b. What company is in the position of having greatest​ liquidity?

c. Would you say that the three companies exhibit similar performance or quite different performance in terms of collecting​ receivables? Why do you think that might​ be?

d. Which company has the most rapid inventory​ turnover? Which company appears to be least efficient in terms of total asset​ turnover? Are your answers to those questions a little​ surprising? If a company is best at inventory turnover and worst at total asset​ turnover, what do you think that​ means?

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b) answer: Colgate- Palmolive.

c) quite different performance in terms of collection period. because porter and gamble company collection period is less than the other two companies and Colgate Palmolive and Clorox have similar collection period .

d) proctor and gamble has the most rapid inventory turnover

proctor ang gamble appears to be least asset turnover

the particular company more depends upon the inventory and here assets are generating lower sales revenue .

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