Question

Consider the market for a new DVD movie, where the price is initially $22 and 16 copies are sold per day at a superstore, as indicated in the figure to the right. The superstore is considering lowering the price to $18 What is the price elasticity of demand between these two prices (use the Midpoint 28 Formula)? The price elasticity of demand is(Enter your response as a real number rounded to two decimal places.) O 12 4 8 12 16 20 24 28 32 36 40 44 48 52 56 60 Quantity (copies per day)

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Answer #1

Answer: Price elasticity of demand = (-) 2

Given:

P1 = $22

Q1 = 16

P2 = $18

Q2 = 24

Formula:

Q2-01 (Q2+Q1)/2 Р2-Р1 P2+P1)/2 Price elasticity of demand

Calculation:

24 16 0.4 (24+16)/2 ()2 Price elasticity of demand 18-22 -0.2 (18+22)/2 TR

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