Answer
1.Certified management accountants - (e) professionals who work for a single company
2.Accounting-(a) information system that measures ...decision makers
3.Managerial Accounting -(d) field of accounting....internal decision makers
4.Certified public accountants -(b)professional accountants who serve the general public
5.Financial accounting-(f) feild of accounting ...external decision makers
6.Creditor-(c)person...owes money
and tax preparation. Well-known pub- arms include Ernst & Young, Deloitte, PwC, and KPMG. Private account...
SYNOPSIS The product manager for coffee development at Kraft Canada must decide whether to introduce the company's new line of single-serve coffee pods or to await results from the product's launch in the United States. Key strategic decisions include choosing the target market to focus on and determining the value proposition to emphasize. Important questions are also raised in regard to how the new product should be branded, the flavors to offer, whether Kraft should use traditional distribution channels or...