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BTN 13-2 BTN 13-2 Key comparative figures for Nike, Adidas, and Puma follow. Nike (USS) Adidas (EUR) Puma (EUR) Key Figures 2

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Answer #1
Nike Adidas Puma
US$ EUR EUR
Net Profit (in millions) 1,907.00      568.00      202.20
Cash dividend declared per ordinary share          1.06          0.80          1.80
Ordinary shares outstanding (millions)      484.00      209.20        15.00
Weighted average ordinary shares outstanding (millions)      485.50      209.20        15.00
Market Value (Price) per share        72.38        48.89      248.00
Equity applicable to ordinary shares (in millions) 9,753.70 4,623.00 1,386.40
1 Book Value per Ordinary Share = Total Equity/ Ordinary shares outstanding
Nike Adidas Puma
US$ EUR EUR
Book Value per Ordinary Share        20.15        22.10        92.43
2 EPS = Net Profit/ Weighted average ordinary shares outstanding
Nike Adidas Puma
US$ EUR EUR
EPS          3.93          2.72        13.48
3 Dividend Yield = Dividend paid/ Market Price per share
Nike Adidas Puma
Dividend Yield 1.46% 1.64% 0.73%
While higher dividend may characterize that company is earning well, but by paying dividend company is not reinvesting its funds in its growth potential
4 Price Earnings Ratio = Market Price per share/ Earning per share
Nike Adidas Puma
US$ EUR EUR
Price Earnings Ratio        18.43        18.01        18.40
The Price earning ratio of all the companies are almost similar. This depicts that market is willing to pay almost 18 times the earnings of the company.
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