Question

wered ked out of Ras stion The Grape Vine Market is a 1.700-square metre store offering highly collectible food and wine. Greeted by warm lighting, a muted colour scheme, and REM or Fleetwood Mac on the sound system, customers first enter the wine department, a 900-square-metre oval featuring more than 5.500 labels from around the world. There are no aisles: instead, racks are arranged asymmetrically to create flow and movement. A wine expert helps customers choose the appropriate product and helps pack the wine and food. Refer to the scenario. What is the Grape Vine Market using to differentiate itself from supermarkets?

Answer 1

Answer - The Grape Wine Market offers these to differentiate itself from super market -

1 - The attractive lighting and color scheme making it more appealing for consumers

2 - The great variety of 5500 labels from across the world

3 - The employment of the wine experts which is not a regular practise of the wine market.

Hence through this , the Grapevine market differentiates itself.