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If a firm in a non-competitive market want to sell more units it must --------------- the...

If a firm in a non-competitive market want to sell more units it must --------------- the price for every unit it sell.

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Answer #1

Given that the firm is a non competitive one, it can change the price. To sell more units it must reduce the price at every unit because it faces a downward sloping demand function.

The answer is REDUCE.

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