Question 5
Omega Inc. makes lightweight sunglasses with 100-percent UV protection for people who love to hunt, hike, and ride bikes. Given the rising popularity of recreational fishing in the United States, Omega products clearly have a huge market potential. The company's long-term plans include the development of lenses that, in addition to protecting users from UV rays, would help reduce lens spotting through effective water-sheeting methods. This new feature would be valuable to people who fish. In terms of a SWOT analysis, Omega has recognized a market ________.
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weakness |
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strength |
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threat |
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opportunity |
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challenge |
The answer is opportunity
They have identified a market opportunity which will help them develop new lenses and succeed
Question 5 Omega Inc. makes lightweight sunglasses with 100-percent UV protection for people who love to...
Create a brief SWOT analysis of Omega, Inc. Omega Inc. makes lightweight sunglasses with 100-percent UV protection for people who love to hunt, hike, and ride bikes. The company's long-term plans include the development of lenses that, in addition to protecting users from UV rays, would help reduce lens spotting through effective water-sheeting methods. This new feature would be valuable to people who do these outdoor sports. Given the rising popularity of recreational fishing in the United States, Omega products...