Question
1. New equipment has come onto the market that would allow Morton Company to automate a portion of its operations. Variable expenses would be reduced by $8.40 per unit. However, fixed expenses would increase to a total of $650,160 each month. Prepare two contribution format income statements, one showing present operations and one showing how operations would appear if the new equipment is purchased.
2. Refer to the income statements in (1). For the present operations and the proposed new operations, compute (a) the degree of operating leverage, (b) the break-even point in dollar sales, and (c) the margin of safety in dollars and the margin of safety percentage.
3. Refer again to the data in (1). As a manager, what factor would be paramount in your mind in deciding whether to purchase the new equipment? (Assume that enough funds are available to make the purchase.)
4. Refer to the original data. Rather than purchase new equipment, the marketing manager argues that the company’s marketing strategy should be changed. Rather than pay sales commissions, which are currently included in variable expenses, the company would pay salespersons fixed salaries and would invest heavily in advertising. The marketing manager claims this new approach would increase unit sales by 30% without any change in selling price; the company’s new monthly fixed expenses would be $304,612; and its net operating income would increase by 20%. Compute the company's break-even point in dollar sales under the new marketing strategy.
Morton Companys contribution format Income statement for last month is given below: Sales (43,000 units * $28 per unit) Vari
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Answer #1
MC
Present
1) Amount Per Unit %
Sales $           12,04,000.00 28 100%
Variable Expenses($842800/43000) $              8,42,800.00 19.6 70%
Contribution Margin($361200/43000) $              3,61,200.00 8.4 30%
Fixed Expenses $              2,88,960.00
Operating Expenses $                 72,240.00
Proposed
Amount Per Unit %
Sales $           12,04,000.00 28 100%
Variable Expenses($19.6-$8.4) $              4,81,600.00 11.2 40%
Contribution Margin $              7,22,400.00 16.8 60%
Fixed Expenses $              6,50,160.00
Operating Expenses $                 72,240.00
2a)
Present
Degree of Operating Leverage=Contribution Margin/Net Operating Income
Contribution Margin=(A) $              3,61,200.00
Net Operating Income=(B) $                 72,240.00
Degree of Operating Leverage=(A)/(B) 5
Proposed
Degree of Operating Leverage=Contribution Margin/Net Operating Income
Contribution Margin=(A) $              7,22,400.00
Net Operating Income=(B) $                 72,240.00
Degree of Operating Leverage=(A)/(B) 10
2b) Dollar Sales to breakeven=(Fixed cost/Contribution Margin ratio)
Present
Fixed Cost=(A) 288960
Contribution Margin Ratio=(B) 30%
Dollar Sales to Breakeven=(A)/(B) 963200
Proposed
Fixed Cost=(A) 650160
Contribution Margin Ratio=(B) 60%
Dollar Sales to Breakeven=(A)/(B) 1083600
2c) Present
Margin of Safety=Actual Sales-Breakeven Sales
Actual Sales=(A) 1204000
Breakeven Sales=(B) 963200
Margin of Safety=(A)-(B) 240800
Maregin of Safety%=Margin of Safety in Dollars/Actual Sales
Margin of Safety=(A) 240800
Actual Sales=(B) 1204000
Margin of Safety %=(A)/(B) 20.00%
Proposed
Margin of Safety=Actual Sales-Break even Sales
Actual Sales=(A) 1204000
Break even Sales=(B) 1083600
Margin of Safety=(A)-(B) 120400
Margin of Safety%=Margin of Safety in Dollars/Actual Sales
Margin of Safety=(A) 120400
Actual Sales=(B) 1204000
Margin of Safety %=(A)/(B) 10.00%
Ans 3) New Equipment would results increase in contribution margin ratio, it would be beneficial for a company to install new equipment.
Ans 4) New Units sales(43000*1.30) 55900
New Fixed Cost $              3,04,612.00
New Profit($72240*1.20) $                 86,688.00
Unit Sales Price(same) $                          28.00
Sales Value=(55900*$28) $           15,65,200.00
Variable Expenses ?
Profit=Sales-Variable cost-Fixed Cost
86688=1565200-Variable cost-304612
Variable Expenses=1565200-304612-86688 $           11,73,900.00
New Contribution margin ratio
Sales Value= $           15,65,200.00 100%
Variable Expenses $           11,73,900.00 75%
Contribution margin $              3,91,300.00 25%
Dollar sales to break even=(Fixed Cost/Contribution margin ratio)=($304612/25%) $           12,18,448.00
Present level of sales is $1204000 and Break even sales $1218448 which is higher then the present level of sales.
Dollar sales to attain target Profit=(Target Profit+Fixed Cost)/(Contribution Margin Ratio)
($72240+$304612)/25% $           15,07,408.00
Thus the sales would have to increase by 25% =(($1507408-1204000)/$1204000) in order to make the company better off with new strategy, but this situation is risky.
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