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What suggestions can be provided to help Nestle company to improve Milo taste as well as...

What suggestions can be provided to help Nestle company to improve Milo taste as well as to attract more customers to buy its products?

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Answer #1

Following suggestions can be provided to Nestle to improve Milo taste and attract more customers :

a. As the change in taste of Milo has changed in the new version as compared to older one, making lower its sales. Hence it is important for Nestle to stick back to its original chocolate malt recipe.

b. Nestle can add various fruit flavors such as kiwi, banana, orange etc to its original Milo and by adding additional nutritious property and advertise it as an healthy energy drink.

c. Apart from the liquid drink, Nestle can also introduce Milo power in market which can be consumed with milk for the kids to stay active whole day.

d. To attract more customers to buy the product, Nestle can run on pack promotional offers for their customers, organize various marathon races in different cities etc as it will be part of their advertising efforts.

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