Question

Using the FAIR test, evaluate Tim Cook’s open letter to customers (published as “A Message to our Customers” on February 16, 2016, on the Apple website: www.apple.com/customer-letter/). Address each aspect of the FAIR test: (a) facts (how factual was the communication?); (b) access (how accessible or transparent were the motives, reasoning, and information?); (c) impacts (how did the communication impact stakeholders?); (d) respect (how respectful was the communication?).