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When companies or entities use the same approach in advertising a product or a band all over the world, this approach is known as standardized advertising. Under this approach, the same product or a same brand is advertised in a same way everywhere around the world.

Correct- Option B- Cultural diversity makes it hard to develop advertising themes that are effective around the world.

.It is true that cultural diversity make it difficult to develop different advertising themes for different cultures. But this statement is not in the favor of standardized advertising as this approach is not based on developing different advertising themes and strategies. The product is advertised in same manner all over the world.

Option A, B and C are the advantages of standardized advertising and so are in favor of this approach.

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