Assume the following information:
Amount Per Unit
Sales$300,000 $40
Variable expenses 120,000 16
Contribution margin 180,000 $24
Fixed expenses 79,000
Net operating income$101,000
If the selling price per unit increases by 10% and unit sales drop by 5%, then the best of estimate of the new net operating income is:
Current units sold=($300,000/40)=7500 units
Hence new units sold=7500*(1-0.05)=7125 units
Sales(7125*(40*1.1)) | 313500 |
Variable expenses(7125*16) | 114,000 |
Contribution margin | 199500 |
Fixed expenses | 79000 |
Net operating income | $120500 |
NOTE:Total fixed costs and variable cost per unit do not change with change in units
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