before telling the difference between business intelligence and business analytics I would like to mention first of all what is business intelligence and business analytics
business intelligence:It is about accessing and exploring your
organizations data the ultimate underatanding about this how the
business is doing make better informed decisions that improve
performance and create new strategic opportunities for
growth.
business analytics : It refers to the skills, technologies,
practices that are applied on past data and or processes to derive
insights that can be used for future business planning business
analytics are made up of statistical methods that can be applied to
a specific project, process or product business analytics can also
be used to evaluate an entire company
difference between business intelligence and business analytics
:
business intelligence and business analytics terms are used
interchangeably but this is necessary to understand the difference
between the two for long term success in your business. Data
experts generally divide the analytics into four categories these
categories are Descriptive analysis Diagnostic analytics,
Predictive analytics, and Prescriptive analytics.
What is happening in your business and why did it happen comes
under the business intelligence category, while what will likely to
happen in the future and the best solution to make it happen comes
under business analytics category.
Business intelligence deals with what happened in the past and how
it happened leading up to the present moment. It identifies big
trends and patterns without digging too much into the why or
predicting the future.
Business analytics deals with the why of what happened in the past.
It breaks down contributing factors and causality It also uses
these why’s to make predictions of what will happen in the
future
Some main advantages and difference:
Business Intelligence:
Using data to help run the business making decisions
Historical data analysis tells you what happened.
Learn about the state of the business from the data you
collect.
Improves current strategy with knowledge of past results.
Identify current problems and determine how to resolve them
Business Analytics :
Using data to help drive business change asking questions
Statistical and trend analysis tells you what is going to
happen
Learn what will happen to the business by forecasting from the data
you collect
Improves strategy for moving forward with predictive analysis
Identify potential issues and determine how to avoid them
can u describe the difference between the business intelligence and business analytics, and introduce each advantages...
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