________ individuals attempt to control situations, including
the thoughts and actions of others.
Question 1 options:
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Question 2 (1 point)
Ken likes to see the big picture when salespeople present to
him. He finds it enjoyable to know a little about them and their
families. He takes his work very seriously, and the company's
overall success, as well as his own personal success, are very
important to him. Ken is most likely a(n)
Question 2 options:
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Question 3 (1 point)
The best sales relationships are long-term ones based on which
of the following?
Question 3 options:
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A)
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A salesperson's involvement and customer
service attitude. |
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B)
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Mutual trust and credibility. |
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C)
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Favorable income for the salesperson. |
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D)
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Personal contact and active sales
promotion with customers. |
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Question 4 (1 point)
The social style most likely to be thought of as a support
specialist is the
Question 4 options:
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Question 5 (1 point)
I enjoy being innovative and trying new ideas, and I am usually
successful in persuading others to carry them out. I am a(n)
Question 5 options:
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Question 6 (1 point)
________ are slow to make decisions, rarely show emotion, and
pay attention to details.
Question 6 options:
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Question 7 (1 point)
Carl Jung's work on behavioral functions is important to the
world of selling because
Question 7 options:
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A)
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It provides a sense of confidence to
salespeople that they have entered the right career based on their
own personality style. |
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B)
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It allows salespeople to know absolutely
that they can analyze a prospect successfully. |
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C)
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It enables salespeople to evaluate the
behavioral styles of their prospects and clients. |
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D)
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It allows salespeople to manipulate the
prospect towards a successful sale. |
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E)
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It lets salespeople form their
presentation more accurately and then persuade the prospect to
buy. |
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Question 8 (1 point)
A lawyer tells his client, "I sense that you are getting a bit
tense about the trial. Don't worry; we have a good foundation for
our case, and we have the concrete information we need to make a
positive impact on the jury." Which mode of perception is he
using?
Question 8 options:
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Question 9 (1 point)
With regard to gender in the workplace, research conclusively
shows
Question 9 options:
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A)
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That men and women communicate in exactly
the same way. |
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B)
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That inequities between men and women in
terms of wages and promotion have been virtually eliminated. |
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C)
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That there are no differences between the
way men and women think or behave. |
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D)
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That women possess a leadership advantage
in specific instances. |
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Question 10 (1 point)
The one word that most accurately indicates an amiable's
specialty is
Question 10 options:
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Question 11 (1 point)
A salesperson should be familiar with the following aspects of
his or her products:
Question 11 options:
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A)
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The financing options available. |
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B)
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The ways the product or service is
distributed. |
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C)
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The way in which it is manufactured or
provided. |
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D)
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How often upgrades are available. |
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E)
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All of the above are important to
know. |
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Question 12 (1 point)
The increased use of tablet computers is due chiefly to
their
Question 12 options:
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A)
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Exclusive use of Microsoft operating
systems. |
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B)
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Having been heavily advertised. |
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C)
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Having been purchased in large quantities
by major corporations. |
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D)
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Ease of use and mobility. |
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E)
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All of the above are correct. |
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Question 13 (1 point)
The most important advantage of telecommuting for a
salesperson is that
Question 13 options:
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A)
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Telecommuting helps a salesperson to
conceal his/her activity from the sales manager. |
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B)
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Telecommuting saves time and effort by
eliminating commuting to the office. |
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C)
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Telecommuting allows a salesperson to
improve relationships with his/her family. |
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D)
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Telecommuting saves expense for
electricity. |
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E)
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Telecommuting forces a salesperson to
learn how to use technology. |
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Question 14 (1 point)
Success means different things to different people. However,
defining success in life is important for the total person. What is
a key element of success that has universal application, not just
in sales?
Question 14 options:
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A)
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Success is working one's way through the
sales ranks and achieving the level of responsibility personally
desired. |
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B)
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Success is a feeling of achievement in the
two areas of life that are most important–financial and
cultural. |
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C)
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Success is having the highest income,
thereby achieving job security. |
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D)
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Success is the progressive realization of
worthwhile, predetermined personal goals. |
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E)
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Success in sales is achieved only by
having the ability to sell a product to anyone in any
organization. |
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Question 15 (1 point)
Customer relationship management software facilitates
relationship selling because
Question 15 options:
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A)
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Customer needs will be defined by the
computers, allowing the account manager to anticipate future
sales. |
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B)
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It allows salespeople to match corporate
capabilities against the needs of the customer. |
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C)
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The database will be able to select the
best account manager for the customer. |
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D)
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The computer will display and demonstrate
the products that most closely match a specific client. |
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E)
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The computer will train new account
managers. |
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Question 16 (1 point)
Customer relationship management (CRM) systems are able to help
salespeople track all of the following information except
Question 16 options:
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A)
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Service requests and solutions for a
customer. |
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B)
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Product availability and delivery
schedules. |
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C)
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The most efficient route to service a
geographical territory. |
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D)
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The initial contact of a customer with a
company. |
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E)
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CRM systems do all of the above. |
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Question 17 (1 point)
Which of the following is not a benefit of gaining product
knowledge?
Question 17 options:
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A)
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Product knowledge gives you pride and
confidence in the quality of the product you are selling. |
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B)
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Gives you an air of competence that is
perceived by the customer. |
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C)
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Enables you to give improved service to
the customer. |
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D)
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You gain the self-assurance that stems
from specialized knowledge of the product's construction. |
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E)
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All of the above are benefits derived from
gaining product knowledge. |
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Question 18 (1 point)
Developing a specific marketing mix to influence potential
customers' perception of a brand, product line, or organization is
referred to as
Question 18 options:
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Question 19 (1 point)
The most comprehensive definition of positioning in today's
marketplace is
Question 19 options:
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A)
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Putting together a marketing strategy
built around several features that are important to your
customers. |
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B)
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Assuring your product's visibility through
an extensive marketing campaign. |
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C)
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Finding out the qualities of your products
and services that are most important to your customer. |
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D)
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The marketing strategy of differentiating
a product or company in the mind of a prospect. |
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E)
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Keeping a close watch on how your
competitors are positioning themselves. |
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Question 20 (1 point)
Which of the following statements is true? A personal goals
program
Question 20 options:
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A)
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Is a program in which you are energized to
continue asking for the prospect's business even when you have been
rejected more than once. |
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B)
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Moves dreams into the realm of reality or
modifies them to fit the specific criteria an individual
chooses. |
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C)
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Has a written plan of action that involves
goals and deadlines. |
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D)
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Is an aspect of self-motivation that
involves setting a personal goal and achieving it through desire
and self-confidence. |
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E)
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All of the above statements are true. |
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