Question

2) Maslow's theory of human needs is a useful tool to understand human motivation, and is very appropriate to develop advertising issues. Indicate which human need serves as the basis for these advertising slogans.

A. develop to the maximum enters the armed forces (army)

B.Dow Chemical allows you to see and grow the food of the future

C.the automotive machine for the world forward

D. imagine if you did not have us

Answer 1

A. develop to the maximum enters the armed forces (army)

Esteem Needs: Joining the army is a sense of pride for a person thereby satisfying the esteem needs of an individual.

B. Dow Chemical allows you to see and grow the food of the future

Self Actualization Needs: It helps in doing something for the future there making a person feel content.

C.the automotive machine for the world forward:

Esteem Need: It is developing luxury and ease of life hence falls under esteem needs.

D. imagine if you did not have us:

Basic or Physiological Needs: These are the basic needs without which one cannot live example water.