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Describe/ Explain the financial numbers in the attached Coca Cola report such as EPS, EBIT,assets, liabilities, and other financial numbers. (For example explain if the company is doing good or bad based on the number from previous year 2016-2015). explain how the financial numbers are used in the strategic planning process as related to the products sold and markets the sell into?

THE COCA-COLA COMPANY AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF INCOME 2016 2015 2014 (In millions except per share data) NET OPERATING REVENUES S 41,863 S 44,294 S 45,998 17,889 28,109 17,218 1,183 9,708 594 483 769 Cost of goods sold 17,482 26,812 16,427 1,657 8,728 613 856 489 631 9,605 2,239 7,366 15 16,465 25,398 15,262 1,510 8,626 642 GROSS PROFIT Selling, general and administrative expenses Other operating charges OPERATING INCOME Interest income Interest expense Equity income (loss)-net 835 (1,234) 8,136 1,586 6,550 23 Other income (loss)-net (1,263) INCOME BEFORE INCOME TAXES Income taxes CONSOLIDATED NET INCOME Less: Net income attributable to noncontrolling interests NET INCOME ATTRIBUTABLE TO SHAREOWNERS OF 9,325 2,201 7,124 26 THE COCA-COLA COMPANY BASIC NET INCOME PER SHARE DILUTED NET INCOME PER SHARE AVERAGE SHARES OUTSTANDING Effect of dilutive securities AVERAGE SHARES OUTSTANDING ASSUMING DILUTION S 6,527 $ 7,351 S 7,098 151 1.69S162 1.60 4,387 63 1.49 S1.67 S 4,317 4,352 53 4,405 50 4,367 4,450 Calculated based on net income attributable to shareowners of The Coca-Cola Company Refer to Notes to Consolidated Financial Statements.
THE COCA-COLA COMPANY AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME 2014 Year Ended December 31, (In millions) CONSOLIDATED NET INCOME Other comprehensive income: 2016 2015 S 6,550 7,366 S 7,124 (626) (3959) Net foreign currency translation adjustment Net gain (loss) on derivatives Net unrealized gain (loss) on available-for-sale securities Net change in pension and other benefit liabilities (2,382) 357 714 142 (382) 17 (53) (684) 1,039) 4,774 86 TOTAL COMPREHENSIVE INCOME (LOSS) Less: Comprehensive income (loss) attributable to noncontrolling interests TOTAL COMPREHENSIVE INCOME (LOSS) ATTRIBUTABLE TO 5,506 10 2,951 21 SHAREOWNERS OF THE COCA-COLA COMPANY S 5,496 S 2,954S 4,753 Refer to Notes to Consolidated Financial Statements.
THE COCA-COLA COMPANY AND SUBSIDIARIES CONSOLIDATED BALANCE SHEETS December 31 (la millions excepe par value) ASSETS 2016 2015 CURRENT ASSETS Cash and cash equivalents S 8,555$ 7,309 Short-term investments 9,595 18,150 4,051 TOTAL CASH, CASH EQUIVALENTS AND SHORT-TERM INVESTMENTS 15,631 Marketable securities Trade accounts receivable, less allowances of $466 and $352, respectively 3,856 3,941 2,675 2.902 2.752 3,900 34010 33,395 16,260 12,318 3,470 4,110 10,635 12,571 5,989 3,676 6,000 10,629 11,289 854 S 87,270 89,996 Inventories Prepaid expenses and other assets 2,481 2,797 Assets held for sale TOTAL CURRENT ASSETS EQUITY METHOD INVESTMENTS OTHER INVESTMENTS OTHER ASSETS PROPERTY, PLANT AND EQUIPMENT-net TRADEMARKS WITH INDEFINITE LIVES BOTTLERS FRANCHISE RIGHTS WITH INDEFINITE LIVES GOODWILL OTHER INTANGIBLE ASSETS 989 4,248 6,097 TOTAL ASSETS LIABILITIES AND EQUITY CURRENT LIABILITIES Accounts payable and accrued expenses Loans and notes payable Current maturities of long-term debt Accrued income taxes Liabilities held for sale S 9,490 S 9,660 12,498 13,129 3,527 2,676 331 1,133 26,532 26,929 29,68428,311 4,081 4,301 3,7534,691 307 710 TOTAL CURRENT LIABILITIES LONG-TERM DEBT OTHER LIABILITIES DEFERRED INCOME TAXES THE COCA-COLA COMPANY SHAREOWNERS EQUITY Common stock, $0.25 par value; Authorized-11,200 shares; Issued-7,040 and 7040 shares, respectively Capital surplus Reinvested earnings Accumulated other comprehensive income (loss) Treasury stock, at cost- 2,752 and 2,716 shares, respectivelby 1,760 1,760 14,993 14,016 65,502 65,018 (11,205) (10,174) (47,988) (45,066) 23,062 25,554 210 23,220 25,764 87,270 S 89,996 EQUITY ATTRIBUTABLE TO SHAREOWNERS OF THE COCA-COLA COMPANY EQUITY ATTRIBUTABLE TO NONCONTROLLING INTERESTS TOTAL EQUITY 158 TOTAL LIABILITIES AND EQUITY Refer to Notes to Consolidated Financial Statements 75
THE COCA-COLA COMPANY AND SURSIDIARIES CONSOLIDATED STATEMENTS OF CASH FLOWS 2014 Yew Ended December 31 OPERATING ACTIVITIES Consolidated net income s 6,550 7,366 7,124 1,787 1,970 1,976 Stock-based compensation expense Deferred income taxes Equity (income) loss -net of dividends Foreign currency adjustments Significant (gains) losses on sales of assets- net Other operating charges (449) (122) 371) 1.146 (374) 831 744 (224) operating assets and liabilities Net cash provided by operating activities ,796 10.528 10,615s INVESTING ACTIVITIES Proceeds from disposals of investments Acquisitions of businesses, equity method investments and nonmarketable securities Proceeds from disposals of businesses, equity method investments and nonmarketable (15,499) (15,831) (17,800) 16,624 14,079 12,986 (838) (2,491) (389) 1,035 Purchases of property, plant and equipment Proceeds from disposals of property, plant and equipment Other investing activities (2,262) (2,553) (2,406) Net cash provided by (used in) investing activities FINANCING ACTIVITIES Issuances of debt Payments of debt Issuances of stock Purchases of stock for treasury Dividends Other financing activities (999) (6,186) (7,506) 27,281 40,434 41,674 (25,615)(37,738) (36,962) 1,434 1,24S 1,532 3,681) (3,564) (4,162) (6,043) (5,741) (5,350) Net cash provided by (used in) financing activities EFFECT OF EXCHANGE RATE CHANGES ON CASH AND (6,345)(5,113) (3,631) CASH EQUIVALENTS CASH AND CASH EQUIVALENTS Net increase (decrease) during the year Balance at beginning of year (878) 1,246 (1,649) (1,456) 7,3098,958 10,414 Balance at end of year $ 8,555 7,309 8,958 Refer to Notes to Consolidated Financial Statements.
THE COCA-COLA COMPANY AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF SHAREow NERS, EQUITY 2014 2016 2015 Year Ended December 31 On millioes except per share data) EQU ITY ATTRIBUTABLE TO SHAREOWNERS OF THE COCA-COLA COMPANY NUMBER OF COMMON SHARES OUTSTANDING Balance at beginning of year 4,366 4,402 Treasury stock issued to employees related to stock compensation plans (86) Purchases of stock for treasury Balance at end of year COMMON STOCK CAPITAL SURPLUS Balance at beginning of year 4,366 S 1,760 1,760$ 1.760 14,01613,154 12,276 4,288 4,324 532 526 Stock issued to employees related to stock compensation plans Tax bencfit (charge) from stock compensation plans Stock-based compensation expense Other activitics 130 4,993 14,016 13,154 Balance at end of year REINVESTED EARNINGS Balance at beginning of year 65,018 63,408 61,660 6527 7351 7,098 Net income attributable to shareowners of The Coca-Cola Company (6043) (5.741) (5.3 50) Dividends (per share-$1.40, $1.32 and $1.22 in 2016, 2015 and 2014, respectively) Balance at end of year ACCUMULATED OTHER COMPREHENSIVE INCOME (LOSS) Balance at beginning of year Net other compechensive income (loss) Balance at end of year 65,502 65,018 63,408 (10,174) (5,777) 3,432) (11,205) (10,174) (5,777) (45,066) (42,225) (39,091) L.031)4.397) 0345) TREASURY STOCK Balance at beginning of year Treasury stock issued to employees related to stock compensation plans 811 891 Purchases of stock for treasury 3.733) (3537)4.025) (47.983) 45066) 42225) Balance at end of year TOTAL EQUITY ATTRIBUTABLE TO SHAREOWNERS OF THE COCA-COLA COMPANY S 23,062 25,554 S 30,320 EQUITY ATTRIBUTABLE TO NONCONTROLLING INTERESTS Balance at beginning of year s 210 S 241 S 267 15 (18) (31) Net income attributable to noncontrolling interests Net foreign currency translation adjustment Dividends paid to noncontrolling interests Contributions by noncontrolling interests Business combinations Deconsolidation of certain entities Other activities (25) (34) TOTAL EQUITY ATTRIBUTABLE TO NONCONTROLLING INTERESTS 158 S 210 $ 241 Refer to Notes to Consolidated Financial Statements
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