Question

Small Business Intermediaries (Scenario for questions 8 through 10)

Mary’s Mosaics is a small business in California that creates custom-designed decorative items from mosaic tiles and glass. The website created for Mary’s Mosaics generates the majority of the firm’s business, although the firm also sells items to U.S. retailers for domestic sale. Mary Boyd, the CEO of Mary’s Mosaics, recently received an order from a Spanish retailer for $20,000 worth of mosaic items. Similar orders have been placed from importers in Australia, England, and Canada. Mary needs to identify appropriate foreign intermediaries for each market.

Which of the following should be established by Mary’s Mosaics to avoid intermediary difficulties?

A) a long-term joint venture partnership

B) bonuses for meeting sales quotas

C) contractual clarification of responsibilities

D) permanent employment with the firm

Answer 1

The following that should be established by Mary’s Mosaics to avoid intermediary difficulties is:

A) a long-term joint venture partnership

If this is implemented then the organization will be aware of what they need to prioritize and then go for other options and businesses in the industry.