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True or False? 1) User-generated content in marketing consists of social media platforms providing opportunities to...

True or False?

1) User-generated content in marketing consists of social media platforms providing opportunities to engage audiences via contests, video sharing, audience interactivity/feedback, polls, hashtag campaigns and challenges and webinars or online events.   

2)It is true that channel leadership and channel power allow for the domination of the entire marketing channel by one partner.

business   Operations-Management   
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Answer #1

1)

True

- The given statement is true to the context of user-generated content.

2)

True

- The given statement is true to the context of channel leadership and channel power.

Sincerely request you to please give me an upvote. Thanks in advance.

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